Brintons new fleet now fully commissioned
Throughout September, October and November 2008, we received what seemed like a steady stream of new vehicles which we hope you will agree are quite stunning in the new Residential livery depicting our Seasons campaign.
The Brintons vehicle fleet includes Merchandising and our in-house team of fitters also who received new vans displaying this head-turning new livery.
This new fleet is obviously much more fuel efficient than the previous vehicles and will give us the opportunity to maximise the number of deliveries that we make without the use of external carriers which in turn leads to us utilising our own vehicles more efficiently, controlling costs. This will also enable us to roll-out our ‘next-week’ delivery service across more areas as well as offer the ability of delivering the week after receiving a Saturday morning order to more areas.
In addition, we are committed to keeping the vehicles as clean as possible, to ensure that the livery stays bright and distinctive. We believe that our investment in new vehicles clearly indicates Brintons’ commitment to providing excellence.
The Seasons campaign has delivered against the key objectives set out. Most importantly of all, it has delivered a higher than expected response level in a tough market. The campaign has succeeded in continuing to position the Brintons brand as a luxury carpet brand known for its iconic brand advertising, with independent research supporting this fact. We believe that Brintons beautiful products and brand images will stand the test of time. The incorporation of Seasons by Brintons campaign within our fleet livery has endorsed Brintons commitment in offering excellence in both product and service.
Seasons by Brintons has won awards for Best Art direction and Best Photography at the creative industries Cream awards 2008.
Brintons has been shortlisted in the Livery of the Year category in the Motor Transport Awards 2009, taking place on 1st July.
The Brintons vehicle fleet includes Merchandising and our in-house team of fitters also who received new vans displaying this head-turning new livery.
This new fleet is obviously much more fuel efficient than the previous vehicles and will give us the opportunity to maximise the number of deliveries that we make without the use of external carriers which in turn leads to us utilising our own vehicles more efficiently, controlling costs. This will also enable us to roll-out our ‘next-week’ delivery service across more areas as well as offer the ability of delivering the week after receiving a Saturday morning order to more areas.
In addition, we are committed to keeping the vehicles as clean as possible, to ensure that the livery stays bright and distinctive. We believe that our investment in new vehicles clearly indicates Brintons’ commitment to providing excellence.
The Seasons campaign has delivered against the key objectives set out. Most importantly of all, it has delivered a higher than expected response level in a tough market. The campaign has succeeded in continuing to position the Brintons brand as a luxury carpet brand known for its iconic brand advertising, with independent research supporting this fact. We believe that Brintons beautiful products and brand images will stand the test of time. The incorporation of Seasons by Brintons campaign within our fleet livery has endorsed Brintons commitment in offering excellence in both product and service.
Seasons by Brintons has won awards for Best Art direction and Best Photography at the creative industries Cream awards 2008.
Brintons has been shortlisted in the Livery of the Year category in the Motor Transport Awards 2009, taking place on 1st July.
