Caring for your carpet

All types of flooring get dirty although some show soiling more than others. Wool rich carpets, because of the nature of the wool fibre, will generally hide soiling better than synthetic products and will also be easier to clean.

It will not harm your carpet if you vacuum it as soon as it has been laid and at regular intervals after that, even if it does not look particularly dirty. A new carpet will contain some short fibres which will be removed by vacuuming. The amount of short fibre which is removed from the carpet in the first few weeks after installation can look very dramatic, but it is in reality only a very small proportion of the pile weight and will in no way affect the carpets performance.

Here are a few tips to help keep your Brintons carpet looking its best for longer:

Barrier mats - Barrier mats are used to help keep your carpet clean. It is a good idea to use small mats or an offcut of your new carpet in kitchen doorways or in other areas where the carpet is next to a hard floor to prevent greasy spots spreading to the carpet. Doorways where there is street access will also benefit from a small offcut or rug. Please remember to keep these mats clean so that soil does not spread onto the carpet.

Vacuuming - Vacuuming is the most important thing you can do to keep your carpet clean. You cannot over vacuum a carpet! Brintons recommend an upright vacuum cleaner with a cylindrical brushing action for cut pile carpets such as our patterned Axminster ranges and for Majestic, Finepoint and Bell Twist.

Regular cleaning will help to keep your Brintons carpet looking good for years!


First - Don’t Panic!

Spillages are more easily removed if tackled immediately.


Use a blotting/dabbing action or even better, if available, a wet suction vacuum cleaner.

Do not rub as this will cause the pile to burst, causing it to appear slightly fluffy and lighter in appearance.

How to tackle specific stains

Chewing Gum

Freeze the gum with a proprietary freezing agent, break up when frozen and remove.

Coffee/tea, fruit juice, red wine, port, sherry & blood

Soak up as much liquid as possible with absorbent tissue, then dab the area with a clean white cloth moistened in a solution of diluted carpet shampoo and warm water or stain removing spray. Blot with paper towels or a clean white cloth, or vacuum thoroughly using a wet suction vacuum cleaner and repeat as required. Finally, dab with warm water applied with a clean cloth, and as before, blot or suck up all remaining moisture until dry. Carefully brush the area in the direction of the pile.


With a blunt knife or spatula, remove as much solid material as possible. Blot up the residue and treat with an oil/grease spot remover, blotting frequently with absorbent cloth.


For liquid ink, follow the instructions for coffee, tea and fruit juice removal. For ball-point ink, moisten with a clean cloth and non coloured methylated spirits, blot carefully and when dry, brush the affected area in the direction of the pile.


Treat as for coffee, tea and fruit juice. An additional application of an oil/grease spot remover will remove any remaining grease. Finally, blot up or wet vacuum all remaining moisture and leave until dry. Carefully brush the area in the direction of the pile.

Paint (emulsion)

Blot excess spillage with absorbent tissue then clean the affected area with cold water until the paint is removed, then treat with diluted shampoo as for oil based paint.

Paint (oil based)

Blot excess spillage with absorbent tissue, then clean with a cloth moistened with white spirit. Be careful not to rub the pile or apply too much white spirit. Once the paint is removed, dab the area with diluted carpet shampoo on a clean, white cloth and blot or wet vacuum follow with an application of clean water. Blot or wet vacuum and leave until dry. Finally, brush the affected area in the direction of the pile.

Shoe Polish

Carefully scrape up the solid and clean gently with a dry cleaning fluid. Use a clean, white cloth, moistened with diluted shampoo to rinse the area, blotting with a clean dry cloth or wet vacuum. Allow to dry thoroughly and brush the area in the direction of the pile.


Scrape up solids carefully with a blunt knife, then treat the stain with a proprietary brand of tar remover, following the instructions carefully.


Treat as for coffee, tea and fruit juice adding 1 egg cup of white vinegar to 1 pint of shampoo solution.

For persistent or very large stains, it is always advisable to consult a professional carpet cleaner. Brintons recommend the use of WoolSafe-Approved Operators and Chemicals ( for the professional removal of stains.

Useful items to keep in stock for emergency use are; WoolSafe-Approved shampoo solution suitable for use on wool rich carpets, available from most supermarkets. Stain removing spray for grease or oil spots.

Professional cleaning methods

To maintain the appearance of carpet, professional overall cleaning is sometimes beneficial.

A number of systems are available as follows:

Absorbent Powder - Suitable for use on Brintons carpets

In this system, impregnated compound is spread evenly over the surface of the carpet and brushed in with cylindrically rotating brushes. Once the powder is dry, it is vacuumed up using a very strong vacuum cleaner.

Dri Foam (cylindrical) - Suitable for use on Brintons carpets

A low crystallising shampoo solution is fed from a container onto cylindrically rotating brushes, which are closely followed by an extraction device. Once dry, thorough vacuuming is required to remove the dried residue from the pile.

Dri Foam (rotary) - This system is not recommended for Brintons carpets

Based on the floor buffing system, with slower head rotation, either rotary brushes or absorbent pads are used. The shampoo solution is applied to the machine pads or sprayed onto the surface of the carpet and the machine is moved over the surface. The treated pad absorbs soil from the carpet and holds it until the pad is next cleaned. Unfortunately this system has a roughening and flattening effect so is not considered suitable for Brintons carpet.

Deep Cleaning Hot Water Extraction - Suitable for use on Brintons carpets

This is generally considered the most effective method for overall cleaning of carpets. It is basically a spray and extract system using a weighted head tool or one with integral cylindrically rotating brushes. Shampoo solution is sprayed into the pile of the carpet and vacuumed back into the machine by the vacuum head, which pass immediately behind the sprays.

Brintons recommend the use of WoolSafe-Approved Operators and Chemicals (

This advice is offered as a service to Customers, and Brintons Carpets Limited will not be liable for loss or damage or injury arising out of any action taken based on this advice.